February 2009 Issue
Edition: Vol 17 Number 02
The Doctor Isnít In
Professional organizations have been sounding the alarm about the dwindling number of primary care doctors in America. Now the problem is capturing the attention of a larger audience.
Increasing profitability without squeezing expenses
All or Nothing
A gut feeling, together with a deep understanding of her customers, led one long-term-care distributor down a road to success
Caring for the Troops
How one family practice and its distribution partner gave a little piece of home to soldiers stationed abroad
Waitíll This Year
One Tampa Bay Rays fan recalls the ups and downs of following her team
Healthcare and the new economy
What Language is Your Body Speaking?
Seven body parts that control the sale
Preventing the price objection
What Can Your Audience Do For You?
Turning a presentation into a two-way street
How to raise havoc and not even know it
Whatís on Their Minds?
Supply chain execs dish on concerns, hopes for coming year
Point-of-care testing provides your LTC customers with the tools for providing better care to residents with chronic illnesses
Needle Safety and disposal
Helping customers prevent needlesticks continues to be a priority for reps